Vacuums Cleaning Claims Far Less True

Consumer Report’s Quick-Picks and Tips on Best Buy Vacuums

Consumers Union-NY, a new ‘Consumer Report’ (CR) finds the claim of vacuum marketers a little less than the truth. Vacuum marketers promote allergens relief along with the usual cleaning. Rigorous testing spread over several months confirmed this fact for various vacuums available in the markets. 

Consumer Union is an expert, independent nonprofit organization with its mission to work for a fair, just and safe marketplace for consumers and to empower them with information.  

Popular names including ‘Bissel’, ‘Dirt Devil’, ‘Dyson’, ‘Electrolux’, and ‘Oreck’ promise to filter allergens. Many of the products carry a seal of certificate issued by various organizations claiming their effectiveness. The test report finds that these claims are partially correct as they pick up allergen-sized particles. These particles are large enough to capture one fallen on the floor, says the Consumer Report. 

According to CR test report results, Electrolux recommends using its twin clean canister’s powerful brush-roll for deep cleaning. This model stopped cold with tough pet-hair test. Similarly, ‘Eureka Optima’ was a better mode version but it scored a poor rating in the emissions test. ‘Koblenz’ was noisy enough and requires hearing protection. ‘Metropolitan-ADM-4PNHSF’ was rated only fair in the hose-airflow test of Consumer Reports. 

The test results suggest that it is very easy to get confused when shopping especially if one has asthma or allergy problems. As a matter of fact, allergen particles should be large enough to pick and it must be an easy game for practically any vacuum.  

Our long list of ‘Quick Picks’ and ‘Best Buy’ includes vacuums that costs as little as $60 and proved capable at a variety of cleaning tasks”, said Bob Markovich of Consumer Reports. 

Consumer Report’s test findings identify the best vacuums for different needs. Criteria of defining needs include everyday cleaning, less weight, lower costs, carpet cleaning and floor cleaning. The ‘Quick picks include four ‘Best Buys’ including the top ranking ‘Kenmore’ at $300 and ‘Eureka Boss Smart Vac ultra’ at $150. CR also short listed three Hoover uprights that cost even less and weigh well under 20 lbs. The ‘Hoover Tempo Widepath US140-900’at $90, ‘Hoover Wind Tunnel Supreme US458-900’ at $130 and ‘Hoover Empower U5262-910’ was at $100. 

According to CR, Canisters are costlier than the uprights. It recommends ‘Wind Tunnel Bag Less S3765-040’ at 4180 with lower price and better pet-hair pick up property. ‘Electrolux Oxygen Ultra EL 7020A’ at $500 is a superb carpet cleaner and pet-hair pick up. 

Consumer Reports concludes that most of the vacuums are far from the perfect when it comes to handling. It recommends some tips for better bargain while shopping a vacuum. One should choose the right kind, keeping some facts in mind. Most vacuums perform well on bare floors. Uprights do best on carpets. For easy pushing and pulling a canister should be better choice. They are easier to use on stairs also. 

CR recommends that checking features is equally important. A switch for Brush on/off helps prevent scattering dirt on floors. Manual pile-height adjustment matches the height for carpets. Suction control reduces airflow through the hose when cleaning curtains and upholstery. 

Bag less vacuums buying require rethinking. CR test results indicate that there is no guarantee of spewing dust. HEPA bags and filters can provide added filtration but there is no certainty. A bag is generally preferred if one has allergy concerns.   


The Most Widely Read Newspaper of the United States: USA TODAY tops the List

‘Daily Readership’ is one such important parameter that determines which is most widely read newspaper. National Readership Survey findings of the “Mediamark Research Inc.” established that the “USA TODAY” remains the most widely read newspaper in the United States. Across the country, more than 3.9 million counted readers verified this fact. “Network Audience Number (NAN)” is another important indicator of the total readership of any publication. “NAN” constitutes all those people who read the “USA TODAY” newspaper and read the news on its website “” at the same time. In case of the “USA TODAY”, the “NAN” comes out to be almost 5.4 million. Interestingly, there is substantial increase of 11% in the readership of the “”.” We are proud that MRI’s research shows that our readership numbers are Strong and that “USA TODAY” remains the most widely read newspaper in the Country. “USA TODAY” is gaining momentum going into 2008 with gains in newspaper circulation and in web site readership,” said Craig Moon, President, and Publisher of USA TODAY.

Americans Are Generous Contributors for Noble Causes

Generosity Survey Displays Common Behavioral Patterns of People’s Preferences for Charities

Findings of a telephonic survey of ‘Opinion Research Corporation’, established that almost ninety-five percent of the American adults contribute in charities. The charity includes an investment of either time or the money. American adults have their own reasons and choices for charities. The ‘Opinion Research Corporation’ conducted 2007 Day Timers Generosity Survey in collaboration with the Day Timers Inc.

The survey results throw light on the charity behavior of the Americans. It reveals that among all income groups, the individuals who earn $25,000-$30,000 are the maximum contributors for charities dedicated to different causes. Contributions as donations and charities may subject to anyone of the  causes including healthcare, community needs, humanitarian services, politics and national or international issues, development, and ethnic issues. There are hardly 2% individuals, from this income group, who have no interest in charities, say the survey report.

Information gathered from the participants of the survey falls in to four different income groups with the percentage of individuals of a particular income group contributing for some specific cause. This is interesting to note that more than 72% of the Americans prefer to contribute for health related causes. “It is not surprising to us that the causes, most people contribute to, are health-related,” said Woytek of “DayTimers”. 

Facts of the survey indicate that people belonging to every income group have their own motives and motivations for contributing to a particular cause. Nearly 68% of the adults from 18-24 age groups choose to donate by purchasing products with a part of the costs going to charities.

The survey results bring out a definite pattern of people’s preferences for causes of charities. Almost 63% of the Americans contribute to community needs and human services. Educational contribution matters for 61% and religious contributions and environmental issues carry meaning for 53% of the individuals while 41% prefer animal rights, 39% choose political issues, and 24% like to contribute for ethnic causes.

The survey attempts to analyze the difference in the contribution pattern among men and women. It is interesting to find out that females excel in donating their time and money both. Men are only ahead of women in contributing to political causes. Six percent men and just 2% women have no choice for any contribution.A desire to give back to the community is the main driving force and motivating factor for almost 84% of the adult Americans, survey findings reveal. Nearly 92% individuals trust that their contribution will make a difference. More than 71% people donated because  they were aware of someone in suffering and 65% individuals contributed just because they themselves were the sufferers .For 27% of them it is an opportunity for tax saving while 24% people are just impressing others by donating.

The level of donations and contributions also vary from individual to individual. More than 24% individuals contribute more than $1,000 every year and 48% shell out $100-$1,000 per year. Seven percent people donate only $1-$25 in a year. There are 2% investing their time and efforts exclusively.

Survey concludes with a satisfaction on the motivation of the Americans for contributing to the noble causes. 

Reality Shows and Baby Boomers Contribute Promoting Cosmetic Procedures for Youthful Appearance

Popular “Reality Shows” like “Oprah” and the “Extreme Makeover” are demonstrating sufficient evidences that the surgical and non-surgical cosmetic procedures are gaining tremendous popularity among masses. The makeovers are clearly visible on these reality shows. Television series like “Nip/Tuck” are also contributing to the acceptance of these surgery processes to enhance the personal looks and youthful appearance.In the United States alone approximately 11.5 million cosmetic surgery procedures were carried out in the year 2006. There has been a tremendous 446% increase in the number of non-surgical procedures since 1997. Aging Baby Boomers have contributed up to great extent for this phenomenal increase. Baby Boomers are being acutely aware of wrinkles and bulges. They are more than happy to spend millions of dollars on maintaining their youthful appearance.

Expenditure behavior of the Americans demonstrates an interesting trend in favor of the cosmetic procedures. During the year, 2006 Americans went out to spend $12.2 billion on ‘Cosmetic Procedures’ in total. They spent $7.6 billion for the ‘surgical Procedures’ like ‘Liposuction’ and ‘Breast Augmentation’. Non-surgical Procedures’ including ‘Fat Transfer Injection’ and ‘Botox’ accounted for expenditure to the tune of $4.5 billion in the same year.

People at large prefer to adopt the non-surgical procedures in order to look physically young. With Non-surgical procedures, it is easier to monitor the procedural outcome. These procedures help it reducing liability concerns and limit the post-trauma effects.

“Fat Transfer Procedures” and “Liposuction” are common cosmetic surgery procedures. Changing the complete outlook and bringing the youthful physical fitness of body parts is possible by transferring one’s own fat from one part of the body to another with the help of an instrument called “Cannula”.

Safety and efficacy are two principal reasons responsible for the continuously increasing popularity of the non-surgical procedures. This public preference is changing current market trends and business practices.

Uncovering Popular Myths About Anti-Aging Creams

According to the revelations of a study by American Society for Aesthetic Plastic Surgery, effectiveness of popular over-the Counter (OTC) anti-aging creams do not have enough scientific and clinical research evidence. Findings of this study are available in the July-August, 2007, issue of the Aesthetic Surgery Journal. It is the official peer-reviewed journal of the American Society for Aesthetic Plastic surgery (ASAPS).  

The American Society for Aesthetic Plastic Surgery (ASAPS) is a nodal organization of certified plastic surgeons with cosmetic plastic surgery specialization. ASAPS also brings out an ‘Aesthetic Surgery Journal’ with numerous subscribers across more than 60 countries.

“Over-the-Counter (OTC)” anti-aging-cream products have a market of more than one billion dollars. Marketing of these ‘anti-aging-products’ is also not a new concept. Manufacturing and marketing of these products was an important business activity even in the early 19th century. In the year 2000 alone, the OTC anti-aging cream products sold to the American consumers was over two billion dollars.  Moreover, it is surprising that their popularity is growing exponentially despite the fact that there is no scientific and clinical research base and evidence supporting the effectiveness of these products.

ASAPS study findings show that the  “Over-the-Counter” ‘anti-aging-creams’ have some beneficial remedies for people who are suffering from aging and other related problems. In case of such persons, a surgical process is necessary to get the effective results otherwise. This study impresses upon an urgent requirement of public awareness on the effectiveness of OTC anti-aging products. 

A complete review of the existing research on ingredients found in OTC anti-aging creams was an important part of this study. The ingredients and compounds included vitamins, anti-oxidants, alpha-hydroxyl- acid, penta-peptides and other botanicals. Some of them like Vitamin C, alpha-hydroxyl- acid, and penta-peptides have proved their effectiveness in scientific and clinical research. Similarly, Vitamin A and other retinols also demonstrate effectiveness in some restricted prescription-strength formulations. Effects of vitamin-B are presently under investigation and it may turn out to be a potential ingredient in future. Moisturizers generally prove effective to improve hydration and skin appearance, according to ASAPS. 

Botanical products like grape- seed- extracts, soy compounds, green- tea, and gingko-biloba are newer varieties to enter the anti-aging market. These products are in great demand. Effectiveness of these botanical products is however, not established until this day. Some animal experiments and cell culture results are available for these botanical compounds. These findings do establish some beneficial effects like increased collagen expression, improved anti-oxidant activity, accelerated healing and enhanced hydration reveals the ASAPS-study. 

ASAPS-study concludes that, It is required that people are educated properly about the effectiveness of OTC anti-aging products. Patients need to educate themselves.” Consumers should understand the outcomes of OTC anti-aging creams until clinical evidence arrives”, said adds Foad Nahai, MD, Atlanta plastic surgeon, President of ASAPS. 

Honesty Once Again Proved Itself a Globally Existing Human Nature Phenomenon

What will you do if you notice a mobile phone left unattended and ringing in a shopping mall lobby? Would you answer the call? In case you do, you come to know that the owner of the mobile phone has almost lost it. He then requests you to spare some time and trouble yourself to return it. Would you agree for that? Alternatively, cut-it and keep the tempting new handset in your pocket and walk away?

The “Global Cell-Phone Honesty Test” reveals that almost 68 percent people choose to give it back. Albeit the test does not have a base of scientific methods, it brings out some beguiling natural human instincts.

Reader’s Digest carried out the test simultaneously in select most populated cities of 32 countries around the world. Reader’s Digest, the most widely read magazine of the world, conducted an informal honesty test by leaving 960 mobile phones unattended, at select busiest public spots, in each city.

Every country had local researchers who arranged and conducted this test. They observed the mobile handsets from a distance after leaving it unattended at a place. These mobile handsets were brand-new, mid-priced models with tempting designs. Researchers observed if anyone answered the ringing mobile. Researchers were observing for three possible types of people’s response after ringing the mobile. One may decide to return the phone or keep the phone with himself. He may also decide to make a call on the pre-programmed handset number, the third possibility.

“In every single city where the test was conducted, at minimum almost half of the phones were returned. And despite the temptation that people must have felt to keep the phones, and the fact that the test imposed on everyone’s time, the average return rate was remarkable 68 percent, or about two thirds of the 30 phones we dropped in each city.” said Conrad Kiechel, Editorial Director, International

The editors of the ‘Reader’s Digest’ magazine conceptualized and monitored this test in every participating country. Reader’s Digest did organize a ‘Global Courtesy Test’ last year as well. This year the test was on the same lines. The test is remarkable and spectacular in its approach and findings, as it concludes concurrently at many cities around the world. Reader’s Digest has drawn an exemplary trajectory geographically.

‘Ljubljana’, a small city in Slovenia, with highest percentage of mobile handsets returned, tops the list of cities. This is the smallest of all participating cities with a population of only 267,000. Inhabitants of this picturesque city are generous and very helpful. People returned 29 of 30 mobile handsets during the test.

In Toronto, Canada, citizens returned 28 mobile phones of 30 in total. This metro police stood at second rank of all. Ryan Demchuk, 29, works as an insurance broker in Toronto. He expressed his sense of satisfaction when he returned the mobile.”If you can help somebody out, why not?” said Ryan.

In Stockholm, Sweden, Lotta Mossige, who works as a railway ticket inspector, also gave it back after finding it on a shopping street. She always calls back people who leave their handsets in her train. Seoul, South Korea and Stockholm, Sweden, were at third and forth rank respectively. In Mumbai, India; Manila, Philippines; and New York City, people gave back 24 such mobile phones. At fifth Place, these three cities stand together.

Putting aside the common belief, young ones proved themselves equally honest. “I did the right thing,” said 16-year-old Johnnie Sparrow from New York’s Harlem section. He felt proud over his action when he found a mobile unattended. Muhammad Faizal bin Hassan, a shopping complex employee in Singapore also answered a ringing phone. “My parents taught me that if something is not sure, don’t take it,” says Faizal.

Women were slightly more likely to return phones than were men. It was an opportunity for many parents to teach a lesson of good human behavior to their children. “I am glad that my kids are here to see this. I hope it sets a good example,” said Mohammad Yusuf mahmoud, 33, in Hounslow, west London, when he answered the mobile phone call. His two young daughters were also with him now.

Reason behind this natural human response was an experience of suffering and a feeling of satisfaction towards those who have lost their valuable things that they never found it back. Kristina, 51, from Helsinki expressed her feelings with a sense of satisfaction, “I’ve had cars stolen three times and even the laundry from the cellar was taken”.

Despite all luring, greed, economic pressures and many other excuses people returned 68% (654 numbers of mobiles) mobile phones. Honesty once again proved itself a globally existing human nature phenomenon once again.